A Lunchtime Bliss at The Conference

Photo: Jesper Berg
Photo: Jesper Berg


Next week, August 22-23,  The Conference collects 900 participants to one of Scandinavias most important media conferences. Spread over 2 days and with over 40 international speakers the meet up states to be the most important meeting point for contemporary media industries. With speakers like Laureen Anderson (Collaborative Cosumption), Ole Ruch (AirBnb) and Jake Barton (Local Projects) we are willing to agree, something that makes us extra excited to be invited as part of the event!
On August 23 lunchtime the Lunch Beat are proud to present the exellent  DJ duo Haidl & Lindstrøm, a female power team you recognize by their limitless love for hand-picked house, new disco, deep rhythms, drum sticks and LOL’s on the dancefloor.

Haidl & Lindstrøm have spread happiness and joy at Malmö’s dance floors for years, under various names and in different configurations. As the duo Haidl & Lindstrøm they will invite this years participants at The Conference to be part of a Lunch Beat session of true  star quality.

Get the taste of Haidl & Lindstrøm

Blog || SoundCloud || Mixtape 1 || Mixtape 2

The Conference in Malmö August 23-23 is orgainzed by Media Evoultion. Get your ticket here!

Celebrating a World Wide Tribe

The first Lunch Beat took place in a garage below the city of Stockholm in June 2010. 14 people attended the event. We, the lucky people who have been involved in this project from the start, are honoured and amazed over how and where it has grown. With this small film, we now want to celebrate a world wide tribe of workday heroes, who have made Lunch Beat all it ever is and will be. Thank you for your daylight divine.

He believes in a new Korean culture

Juheon Kim lives close to Seoul in Korea, and the first time he heard about Lunch Beat he  thought it was a brilliant idea to hold dance party during the lunch time.

”It sounded so fun, and I immediately thought: This is it”

Juheon Kim, is the creative director of the contemporary arts project Discobus. He is not only a DJ & musician, but a contemporary dancer and teacher passionate about the convergence of contemporary arts.

”I’ve always hoped that the contemporary dance would approach to wider public. In this reason, I created the DISCOBUS in the beginning of this year, and have organized some ’Contemporary arts in club’ projects” he tells me.

How come you decided to bring Lunch Beat to Seoul?

”Generally speaking, Korean people say they can’t dance, but I think they actually they are just shy. They don’t need to be a good dancers. What they need is to enjoy dancing. Honestly, I’m a little worried how people will response to this event, but I believe this can be a start to make a new culture, in which people enjoy dancing and themselves.”


What food will you serve?

”We will serve sandwich and some drinks. Of course, not alcohols.”

What kind of music will you play?

”Lounge music. But, besides this, I will also play some K-pops and dance songs that people may know well.”

How many people do you hope will attend the first event?

”100. That will be the ideal number for the first Lunch Beat Seoul.”

Do you have any thoughts for the future?

”If Lunch Beat starts to spread in Asia, it would be very fun if we could hold our events on the same day, with the same theme. We may creat an Asian Dance Day!”

Lunch Beat Seoul takes place August 8th at Art Center Nabi. Join Lunch Beat Seoul at Facebook and wish the very first Lunch Beat in Korea the best of luck!

Lunch Beat at Stockholm Pride celebrating your daylight divine

In early August Stockholm celebrates the annual Pride festival. With the aim to prove daylight to be a just as perfect time to shine, as during the night hours divine, Lunch Beat offers a one-hour power up created in the meeting between a fresh lunch and magnificent beats.

DJ Petter Wallenberg is something of a legend. As a club manager (Klubb Mums Mums), DJ, producer (House of Wallenberg), graphical designer and writer (Bögjävlar) he has blessed our time with epic vouging events, top notch club experiences and high class releases; On his debut album ”Legends” Wallenberg has collaborated with some of the world’s most talked about female singers – from old school rap and punk legends to edgy new stars like Ari Up (The Slits), Leila K and. JWL B (Yo Majesty). This makes us extra pleased to present him as the DJ who will turn daylight into a perfect scene for magic;

”My Lunch Beat set will be packed with peace, love and pianohouse from the time when housemusic was black, gay and belived in love”

The event is realsed in cooperation with the Pride Festivals main partner TCO – The Swedish Confederation for Professional Employees, who will offer free entrance including lunch to the first 200 participants with Pride Festival tickets.

Lunch Beat Stockholm Pride: Open Up Daylight Divine

  • Time: August 2. 12.15-13.15. Doors open at 12.00
  • Place: Studion, Kulturhuset Stockholm

Please note:

  • Free entrance including lunch to 200 first participants with Pride festival tickets.
  • All other guests are welcome with our without tickets to join the dance floor for free.
  • No pre-sale, free entrance.

Come join! Lunch Beat Stockholm Pride : Open Up Daylight Divine

Check out the entire Pride Festival program!

Alessandria makes a double debut

Enrico Pronzati,  a 37 years italian, first read about Lunch Beat on the Internet and thought it was something meant to be tested out in his hometown Alessandria.

”I walked up to the  city major of Alessandria and she thought it was such a good idea for the community of Alessandria that she immediatly asked us to do it two days in a row!”

The first Lunch Beat in Alessandria will take place at on July 12 and July 13 at Piazzetta della Lega and music will be provided by DJ’s from Radio Vertigo One, the very first web radio registered in Italy.

More info in Italian availabe here

Melissa brings Lunch Beat to Microsoft

Melissa Quintanilha, a designer by day and DJ by night, is just about to set the last details for her very first Lunch Beat session at Microsoft Headquarters in Redmond, Washington on July 12th.



”I saw an article on Slate magazine,  thought the idea was terrific and jumped right on it. I will bring in lights and maybe some decoration to make this a fully immersive in-office clubbing experience. I’m sure everyone will be stoked and leave wanting more.”



Do you see any challenge with making an in-office party a great one?
”Since this is a new concept, I wanted the first Lunch Beat to be totally free, so this required finding an organization willing to fund it. After a few tries, I got a group within our company to sponsor it so I have funds to book a big room, order lunch bags and print some posters. Another challenge is finding a room that is not surrounded by offices so that people won’t complain about the noise in the workplace. The idea is to create awareness with this first one and hopefully start a series.”

Do you have any advice for others who want to start Lunch Beat internally at their offices?
”Find a group of like-minded people that are willing to plan this together. Book a room that is not close to offices so there will be no noise complaints. Start small and grow with time. After all, who doesn’t want a dance break in the middle of the work day?”

Lunch Beat at Microsoft Washington will take place on July 12th, and the employees will be served fruits and boxed lunches with sandwich and a dessert to take away.

Lunch Beat swings high in the political centre of Sweden

Each year, all, and yes that is actually sort of all, people engaged in the political scenen in Sweden end up in a Almedalen, Visby – a pitoresk medevial city on the beautiful island Gotland. The days are filled with serious meetings, information campagins, progaganda acts and social activites. It is a place where you come to make new friends, spread your word and  come to new insight. In the middle of this big political picnic, Lunch Beat will come alive!

The event is realized thanks to a cooperation with TCO – The Swedish Confederation for Professional Employees, comprising 15 affiliated trade unions with about 1.2 million members aorung Sweden.

”Our engagement in Lunch Beat is based on the aim to make you remember the importance of a healthy self to take leadership of your own life and make great change in the world around you. To make stress decreasing in our everyday lifes is one of the things we are passionate about, and Lunch Beat works as the perfect power up during a hectic week” says Elsa Saboonchi at TCO.

The DJ we have invited to the session, is Gustaf Josefsson. The creative entreprenur and man behind projects like Riksdagsrösten.

”I will deliver a well balanced mix between socially sustainable beats, progressive electronic sounds and conservative retro influences” promises Gustaf.

Come join! Lunch Beat Almedalen: The Power Up Session. Tuseday July 3.


Lunch Beat LIC hits NYC with Ceiling Art & Vegan Korean

DJ Shakey stands behind the beats at Lunch Beat LIC
DJ Shakey stands behind the beats at Lunch Beat LIC

Tomorrow Lunch Beat LIC opens up for New Yorkers working in Queens. Sarah Reynolds, who first got to know about Lunch Beat thanks to an article in Slate, is the women behind the US start up;

Hey Sarah, how are you?

”I’m lovely! And incredibly thrilled to be part of the Lunch Beat movement!”

Why do you take the initiative to start Lunch Beat in Queens, NYC?

One of my greatest passions in life is to go dancing, and when I read about Lunch Beat it captured my heart, mind and soul. I was volunteering with an artspace called Uncanny Valley, just one block from an office tower where tens of thousands of office workers (the Citibank building in LIC Queens) flood in and out every work day, and it just clicked into place in my mind. I know several DJ’s and have a lot of connections from living over 10 years in NYC, so the time just felt right to put it all together and make something happen. I talked to Craig Flanigan, who co-runs the space with his wife Normandy Sherwood, and said ”we have to do this!”. He agreed.”

Together they have sure designed a really impressive event; The first Lunch Beat LIC will feature a multimedia art installation on the ceiling above the dance floor, provided by the mysterious duo known as ’Patriots’ who have spent many a lunch hour crafting this work while at their jobs in the Exhibitions Department of the American Museum of Natural History. Sound is provided by Julie Covello, a.k.a. DJ Shakey, who is one of the top 15 event DJ’s in New York according to Sarah. And last but not least, food will be served by the 2011 Vendy Award-winning food truck The Cinnamon Snail offering  their signature vegan, organic Korean BBQ seitan sandwich.

Do you have any advice to others who want to start Lunch Beat in the US?

”I think that the best advice for people wanting to start Lunch Beat in the U.S. specifically, is to start small and try to grow the movement without expecting to recreate the level of success that the event has grown to in Europe. It will need to start organically here too. Without any buzz yet from a successful event here (and we hope to change that soon!), it seems like it may be somewhat difficult to garner the resources–in our very profit-driven American culture–for a successful nonprofit event. But I can’t wait to see what happens!”

Lunch Beat – Warm-up session for The Tribe Becomes One!

On Monday the 28th of May Lunch Beat was hosted in StudioBronx Stockholm, live streamed and recorded for your pleasure!

So everyone of you who cannot attend any of the awesome beats taking place all over europe during next Thursday’s The Tribe Becomes One, please be welcome to tune in this 60 minute set by your fellow lunch beater DJ Daniel Odelstad.

Join us in dance – at your office or wherever!

Lunch Beat StudioBronx was hosted by video production company Falkevik Danehav and the lovely food was brought by Restaurant Mistral.

Read more here (Swedish)

Lunch Beat StudioBronx